DEA Supports Balanced, Drug-absolutely free Lives with 2022 Purple Ribbon Campaign

WASHINGTON – The United States Drug Enforcement Administration launched its annual Crimson Ribbon Campaign – the nation’s biggest drug avoidance effort and hard work – on October 23 to unite communities throughout the region in the shared target of blocking drug use and habit.  This year’s topic, “Celebrate Existence. Reside Drug Free of charge,” reminds all Us residents that residing a drug-absolutely free lifestyle contributes enormously to the safety and health of their communities.

“October is an critical thirty day period for the adult men and females of DEA as we pay a visit to communities and faculties to persuade younger persons to are living healthy, drug-absolutely free lifestyles in honor of fallen Special Agent Enrique “Kiki” Camarena,” said DEA Administrator Anne Milgram. “Education all around the hazards of fentanyl and pretend capsules is much more vital than at any time.  I motivate every person to be a part of us in our celebration of Crimson Ribbon Week.”

The Nationwide Pink Ribbon Marketing campaign honors the lifestyle of Particular Agent Enrique “Kiki” Camarena who was tortured and brutally murdered by drug traffickers in Mexico in March 1985.  

The marketing campaign is dedicated to furthering the lead to for which Distinctive Agent Camarena gave his existence: the fight from the drug crime.

Purple Ribbon Week started in 1985 in Kiki’s hometown of Calexico, California, and before long received momentum across California and then the rest of the country.  The Countrywide Loved ones Partnership turned Pink Ribbon 7 days into a national drug consciousness campaign, an 8-working day occasion proclaimed by the U.S. Congress and chaired by then President and Mrs. Reagan.

About 80 million individuals take part in Crimson Ribbon activities every single yr.

A digital Countrywide Crimson Ribbon Rally is out there at and, in which Administrator Milgram provides the keynote remarks. 

All through the rally, DEA also acknowledges the winners of the 2022 DEA Local community Drug Avoidance Awards and the Crimson Ribbon Visual Arts Contest winners.  Further highlights include remarks by 14-year NFL veteran Antoine Bethea a digital coloration guard by the Faculty Park, Maryland Squadron of the Civil Air Patrol a overall performance by the Drug-Totally free Baltimore Coalition Youth Collaboration and musical performances by the Osbourn Park Significant University Madrigal Singers from Manassas, Virginia.

As section of the Crimson Ribbon Week marketing campaign, DEA and the Material Abuse and Mental Well being Companies Administration are sponsoring the 7th Annual Red Ribbon Campus Movie PSA Contest.  To discover extra, check out  DEA is also a co-sponsor of the Nationwide Relatives Partnership’s 12th once-a-year Crimson Ribbon 7 days Photo Contest.  For a lot more information, go to

In addition to the rally, DEA and Discovery Education and learning are supplying educators new electronic assets to address the hazards affiliated with fentanyl and phony drugs as element of Operation Avoidance.  The new science-dependent lesson program and videos equip learners in grades 9–12 with an knowing of what fentanyl and phony drugs are and why they are so damaging to folks and communities.  To obtain these means, stop by

For a toolkit of Purple Ribbon elements and additional info, check out the Pink Ribbon Campaign webpage on 


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